Sanchay CRM for Financial Advisors

Bring all your clients, tasks, and reviews into one simple CRM built for Indian Mutual Fund Distributors, RIAs, PMS and wealth managers

One view

One place for families, clients, and portfolios

tasks

Track tasks, SIPs, renewals, and reviews automatically

process

Stay ready for audits and compliance checks

reports

Measure what you’re managing

Why advisors need a focused CRM?

Many advisors still run their practice on Excel, emails, WhatsApp chats, and scattered portals. This works for a small base, but becomes painful when client numbers, products, and regulations increase.​
A focused CRM like Sanchay helps you keep control of data, follow-ups, and compliance without adding more people or more chaos.

What Sanchay CRM does for you?

Sanchay CRM is designed after studying how Indian financial advisors actually work every day.

Organises families and clients

Map families, relationships, products, and portfolios the way you think about them.

Automates daily tasks

Create recurring tasks for SIP reminders, renewals, service tickets, and review meetings.

Captures every interaction

Client Calls log sync, Emails, WhatsApp conversations, and incidental advice in one place.​


Supports compliance

Keep KYC, documentation, and process steps ready for internal and regulator audits.

Gives you MIS and control

Get clear dashboards and reports on AUM, activity, and team performance.

Key workflows inside Sanchay CRM

Onboarding new investors
  • Checklists for documents, data, and tasks for each new family.
  • Track progress so nothing is missed before first investment.
Daily task and service management
  • Create and assign tasks, requests, or tickets to team members.
  • See who is working on what, and what is pending.
SIP, renewal, and review reminders
  • Automatic reminders for SIPs, maturities, renewals, and portfolio reviews.
  • Smart schedules so you are not chasing everything last minute.


Incidents, life events and goals
  • Record important conversations, life events, and goal changes as “incidents”.
  • Use this history to give better, personalised advice.
Referrals and IAP tracking
  • Track who referred whom, and how introductions move to clients.
  • Plan and record IAP invites, attendance, and follow-through tasks.

Data and integrations

A Right Client Mix helps us upgrade with best practices. Over 50 upgrades already released for our 110+ customers.

portfolio

Bring data from your primary mutual fund platform into Sanchay CRM.

Integrations available:

Investwell

M2M

Advisor Khoj

KFintech

For all others, simple daily import based ready integrations

product

Define what product details you want to see (MF, AIF, PMS, NSE, bonds, insurance, SIP failures, etc.).

Complete Insurance and claims management has been launched.

marketing

Connect with marketing and communication tools to log enquiries and conversations automatically.

Connected with:

WhatsApp

Facebook

Instagram

Justdial

Website

Built for scale and compliance

Whether you manage ₹100 Cr or ₹1,000 Cr and above, your systems must scale with you. Ugrades are free and we take it as our responsibility to serve the financial advisory community.

Structured workflows so your team follows the same best practices every time.


Logs, documents, and task histories that help you answer any question during audits.

Secure infrastructure, data controls, and masking options to protect client information.

Who is this CRM for?

Mutual fund dustributors

Mutual Fund Distributors who want to move beyond spreadsheets and manual reminders.

ria & wealth managers

RIAs and wealth managers who need visibility on clients, relationships, and reviews across the team.

pms & wealth firms

PMS and wealth firms that want consistent service quality across multiple RMs and locations.

Book a free, 60‑minute online session to see how Sanchay CRM can fit your business.
Clean up your data, and automate your daily work. There is no obligation to buy.